034: My No. 1 Tip For Writing Email Subject Lines: Give Value

There are tons of ways to write the subject line of an email. And you can experiment to find out just the right way that suits your style. But whether you write long emails or short ones, follow this zen approach to writing subject lines which help to make your email opened, clicked and most importantly valued by your reader.

In every action I take in my business, I ask myself: how can what I am doing right now be of use to my reader. And if you start at this place too, I am confident that whatever you produce will reach the goal you set for it.

So when it comes to writing subject lines for my emails, here's my no. 1 tip...

033: How to Come Up With Email Topics (Free Worksheet)

Brainstorming is a key step in email content creation process. It helps you to get your ideas down on paper, sort through them, select the best ones and throw out the rest or keep them for a future time.

The goal here is to come up with a bunch of ideas without censoring yourself or editing yourself while you are brainstorming. Let's dive a bit deeper and come up with the email topics for an entire month.

032: My Complete Weekly Email Content Creation Process

One of the pillars of a successful email marketing plan is Keeping In Consistent Touch with your audience - by sending them regular emails. Of course, how often you email your list will be based on the stage you are in your business and the frequency that is best suited for your audience.

Whether you email your list once a week, once a month or twice a month, you need to have consistent content going out. But how to come up with new topics and have them all ready without burning the mid-night oil?

Take a look at this complete Email Content Creation Process that I use for my business.

029: How to remove the announcement bar just from one page on Squarespace?

This one is short and sweet. On your Squarespace site, you are able to add an announcement bar on the very top. This is really nice because you can draw attention of the visitor to something that is current or most important. But how do you remove it from displaying on just a single page of your site? I show you how in this mini-video tutorial.

027: ConvertKit's New Visual Automation - What's the buzz?

In June 2017, ConvertKit announced at the Craft + Commerce Conference that they would release a new feature - the visual automation. Everyone oohed and aahed as the audience gasped (yes, I was one of the nerds getting excited to see the demo). So what's the buzz about? Here's my take...